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Diploma in Marketing

 

Diploma in Marketing from ATC is designed to cater to the needs of those seeking a career in Marketing or Sales. Graduates will be equipped with knowledge on various subjects of Marketing. This programme focuses on development of knowledge and skills in key marketing areas.

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The School of Business & Management at ATC provide students with a broad understanding of the various aspects of business. We focus on producing graduates with comprehensive knowledge of various fields of business such as Accounting, Finance, Marketing and Management so that they are sufficiently equipped to contribute to local and international organisations. We also intergrate ethics and good governance to instil a sense of social responsibility and ethical behaviour in our students.

The programme focuses on the development of knowledge and skills in the key business areas and allows students access to industry placement or internships.

Entry Requirements
  • 3 credits in SPM (including a pass in BM)
  • Foundation in Business or equivalent (exemption available)
Course Duration
  • 7 semesters / 2.5 years
Special Features
  • Exemption up to 2 semesters for students with a foundation in Certificate in Business Studies (ATC).
  • International standard of grading and assessmen.
  • Structure – course work and exams.
  • Industry-driven syllabus.
  • Approved by MQA.
  • PTPTN loan available
  • Introduction to Business
  • Business Communication
  • English
  • Microeconomics
  • Macroeconomics
  • Business Maths
  • Information Systems Management
  • Business Law
  • Business Statistics
  • Principles of Marketing
  • E-Commerce
  • Introduction to Finance
  • Organisational Behaviour
  • Human Resource Management
  • Operation Management
  • Principles of Management
  • Introduction to Accounting
  • English 2
  • Business Research Methods
  • International Business
  • Entrepreneurship and Projects
  • Business and Societies
  • International Marketing
  • Consumer Behavior
  • Service Marketing
  • Marketing Management
  • Pengajian Malaysia 2
  • Bahasa Kebangsaan A / Pemikiran Kritikal dan Analitikal
  • Pengurusan Masa dan Tekanan Kerja yang Berkesan
  • Ko-kurikulum / Khidmat Masyarakat
University of London

UNIVERSITY OF LONDON

The University of London is unlike many other universities. It consists of 18 independent member institutions with outstanding global reputations and several prestigious central academic bodies and activities. The Member Institutions are considered universities in their own right; they set their own entrance criteria for their courses and they offer their own services to students. ATC’s Certificate in Business Studies is accepted by UOL for their BSc degrees in Economics, Management, Finance and Social Sciences.

IUKL

INFRASTRUCTURE UNIVERSITY OF KUALA LUMPUR

IUKL being the foremost infrastructure university in Malaysia, which emphasizes the integration of both hard and soft aspects of infrastructure, aspire to produce technopreneurs and skilled manpower with outstanding communication, technological and managerial skills. The strength of Infrastructure University Kuala Lumpur today stems from its rich history. For more than 15 years, IUKL has been providing quality education and excellent professional services in various fields of infrastructure.

YORK ST JOHN

YORK ST JOHN UNIVERSITY

York St John is the oldest higher education institution in York and has been at the forefront of Teaching and Education for over 175 years. York St John University offers you the opportunity to study for a high quality degree in the heart of the beautiful city of York. We offer our students and staff personal opportunities to learn and grow – both academically and individually – and this is facilitated by the high levels of student-staff interaction within our community. We pride ourselves in identifying and developing potential in all our students and staff. Upon completion of ATC’s Diploma in Management or Diploma in Marketing, students can opt to continue their Degree program at York St John University

university of the west of england

UNIVERSITY OF THE WEST OF ENGLAND BRISTOL FRENCHAY CAMPUS, UK

At UWE Bristol, we use our experience to provide high quality teaching and research with real world impact to shape higher education and research policy for the benefit of our students and business and civic partners. We innovate together, learn from each other and support every member to transform lives and deliver growth. The University of the West of England in Bristol, United Kingdom is marking its longstanding partnership with Universities and Colleges in South East (SE) Asia with a tour of Malaysia and Vietnam, ATC being one of them. Upon completion of ATC’s Diploma in Management or Diploma in Marketing, students can opt to continue their Degree program at UWE.

KL Campus – Intake day: 28th August 2017